👋🏻 hey.html
Hi, I'm Sander Janssen.
I prevent organizations from wasting money on their website.
With 12+ years of building websites, I keep things simple - no overcomplicated frameworks, no tech jargon your team can't understand.
I dig into the "why" behind your ideas, challenge assumptions, and propose features that actually move the needle.
What I do
- Custom website development
- UX/UI design with focus on functionality
- CMS development (I'm a Statamic CMS Partner)
What I won't do
- Use pre-made templates
- Day-to-day maintenance work
- Build features without understanding the why
Let's collaborate to build something that makes a real difference for your business and your users.
💬 client-feedback.html
“Powerful craftsman!”
Michel Jansen - Owner of Kleinstesoepfabriek
“Reliable - engaged - result-oriented - will not just assume anything”
Wouter de Vries - Owner of World Nautic Center
“The website has turned out really well! It feels smooth, responsive works as it should, and it includes (micro)transitions that truly enhance the website.”
Olivier Heida - Designer at De Designpraktijk
“I genuinely believe that you are special in that (also partly commercial) way of thinking along.”
Pieter Boonstra - Owner of Boonstra Marketing
🏗️ recent-projects.html
Recent projects
world-nautic-center.jpg
World Nautic Center
Web design / Web development / Design system
World Nautic Center sells watersports equipment online and from their store in Sliedrecht, NL.
After completing a UX report, I developed a new front-end system, significantly enhancing the design consistency, user experience and maintainability for their 10+ websites.
kleinstesoepfabriek.jpg
Kleinstesoepfabriek
Web development / E-commerce
Kleinstesoepfabriek makes delicious soups from organic and fairtrade ingredients. They're based in Leek, NL.
I built their E-commerce website using WordPress and WooCommerce.
Design by BrandMonks & ConversieKracht.
conversiekracht.jpg
Conversiekracht
Web development / WordPress
Conversiekracht is a conversion rate optimization agency from Groningen, NL.
I built their new website in WordPress. It contains some cool custom components, like a tool to calculate the projected extra revenue.
Design by De Designpraktijk.
fodmapp.jpg
FODM.app
Web development / Laravel / Livewire
FODM.app is a recipe manager for people who follow the FODMAP diet, like myself. It also works for managing histamine intolerance, diabetes-friendly meals, food allergies, and more!
I built this app in Laravel and Livewire.
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LEQR menu
Web design / Web development / Laravel
LEQR menu is a dynamic digital menu for restaurants. Changes in price or availability are automatically updated and visible for your customers through a QR code.
V1 of the app is built in Laravel by Laurens Kuiper. I built a new landing page and we're now working on new features together.
👨🏻💻 about-me.html
More about me
Back in 2012 I built my first website for my driving instructor. Terrible code, but seeing it work to help him get more traffic (hehe) felt amazing. That feeling never gets old.
These days, I'm selective about who I work with. I want to use my skills for organizations that actually matter - whether that's helping people, solving real problems, or making the world a bit better.
I'll ask the right questions, challenge assumptions when needed, and suggest improvements you might not have considered. My best clients love this collaborative approach.
The web should work for people, not against them. Ready to build something that actually matters?
When I'm not building websites, I'm probably spending my time:
- 🏄🏻♂️ Surfing
- 🤖 Playing with AI
- 🎧 Listening to a podcast
- 🔎 Searching for tracks to use in my DJ sets
